Guide.md vs WebMD Care
WebMD Care puts you on a consumer brand. Guide.md puts you in control of your registry record.
Pick WebMD Care if you want a presence on a household-name health site and are willing to pay for Featured placement to unlock photos, responses to reviews and appointment requests. Pick Guide.md if you want all of that on a free claim, no patient reviews, and a profile built on your own NPI record that AI assistants read.
Search your name. Claim only if you want to change what it says.
Have your NPI? Search by NPI · Claiming is free · no ID for a practice or institutional email · about 2 minutes
Side by side
| Guide.md | WebMD Care | |
|---|---|---|
| Where the profile data comes from | The federal NPI registry (NPPES), refreshed weekly. A claimed profile is edited by the clinician and the refresh never overwritten. | Physicians themselves and publicly available databases; sample profiles cite the NPPES NPI Registry. |
| Who is listed | Every record in the NPI registry: individual clinicians and organisations. | Doctors and dentists, per the site; the new-provider list also shows PA-C and LCSW. Eligibility rule not stated. |
| Cost to claim | Free. A practice or institutional email confirms in a minute; any other address is reviewed by a person. | Free ("Yes, a basic profile is free."). |
| Paid tiers and prices | Optional. Pro $20 a month ($200 a year); Premium $49 a month ($490 a year). | A paid "Featured" profile adds paid placement, photos, video, logo, a website link. Price not published. |
| What the clinician can edit | Biography, photo, specialties, conditions, procedures, locations, phone, telehealth, accepting-patients status, languages, FAQs, media, affiliations, consulting, lien and expert-witness listings. | Basic: contact details, specialties, education and credentials, insurance. Featured adds photos, video, logo and a website link. |
| Booking or appointment requests | Appointment requests to the office's email on Pro and Premium; no per-request fee. | Appointment requests to the provider's inbox on Featured profiles only. States it does not charge per lead or per booking. |
| Patient reviews | None. | Shown; whether reviewers are verified patients is not stated. Providers cannot remove reviews. Featured users can respond and pin reviews. |
| Industry consulting availability | Yes, a listing the clinician switches on. | Not stated. |
| How to correct or suppress a profile | Claim and edit, free. Street and phone can be hidden from a link on every profile, confirmed by email. A whole profile can be suppressed on a verified request to [email protected]. | Corrections through Contact Us with NPI, name and profile URL. Review removal only for guideline violations. Suppressing or deleting a whole profile: not stated. |
| Visibility to AI assistants | Structured profile data on every page; the live count of AI-assistant reads is published at guide.md/ai-reads/. | Describes itself as a "Source of Truth" for AI assistants and says it feeds structured practice data and reviews into AI answer engines. |
How often AI assistants read Guide.md is a live number, not a claim: see guide.md/ai-reads/. Our prices are the ones on guide.md/upgrade/ today.
Choose WebMD Care if
- You want your name on a household consumer health brand.
- You want patient reviews, and the Featured tier's ability to respond to them and pin them.
- You are willing to pay an unpublished Featured price for photos, video and appointment requests.
- You want a vendor that markets itself as a source for AI answer engines.
Choose Guide.md if
- You want photo, biography, locations and appointment requests without a paid tier gate, on a free claim.
- You do not want patient reviews attached to your name.
- You want a clear route to hide a home address or phone, or suppress the profile, stated in advance.
- You want the AI-visibility claim to be a published, live number you can check.
Who this fits
A clinician who wants a photo, a correct address and appointment requests at no cost gets them on Guide.md with a free claim; on WebMD Care those sit behind the Featured tier. A practice that values a consumer brand name above control of the record is WebMD Care's market.
Questions
Is WebMD Care free?
A basic profile is free, per WebMD's own help pages. Photos, video, responding to reviews and appointment requests are part of the paid Featured profile, whose price is not published. Guide.md is free to claim, with optional Pro and Premium plans.
Can I remove my WebMD Care profile?
WebMD's pages describe corrections through Contact Us and review removal only for guideline violations; suppressing or deleting a whole profile is not stated. On Guide.md, a home address and phone can be hidden from the profile, and a whole profile can be suppressed on a verified request through [email protected].
Which one do AI assistants read?
WebMD says it feeds structured practice data and reviews into AI answer engines. Guide.md publishes structured data on every profile and a live count of AI-assistant reads at guide.md/ai-reads/. We only vouch for our own number.
Does Guide.md show patient reviews?
No. Guide.md publishes the clinician's record, not reviews. WebMD Care shows reviews that providers cannot remove.
Do I have to choose?
No. Keep a WebMD Care profile if the brand matters to you, and claim your Guide.md profile so your registry record is right.
Claim the profile first. Decide what else you need afterward.
See what Guide.md already says about you. Search your name; claim only if you want to change it.
Have your NPI? Search by NPI · Claiming is free · no ID for a practice or institutional email · about 2 minutes
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