Guide.md vs Vitals
Vitals lists every licensed physician and will not take one down. Guide.md lists every NPI and lets you hide what should not be public.
Pick Vitals if a moderated patient-review site that lists all actively licensed physicians is where you want to be found, and you accept that it does not remove or suppress listings. Pick Guide.md if you want a free profile built on your NPI record, no reviews, a one-click way to hide a home address or personal phone, and a stated suppression route.
Search your name. Claim only if you want to change what it says.
Have your NPI? Search by NPI · Claiming is free · no ID for a practice or institutional email · about 2 minutes
Side by side
| Guide.md | Vitals | |
|---|---|---|
| Where the profile data comes from | The federal NPI registry (NPPES), refreshed weekly. A claimed profile is edited by the clinician and the refresh never overwrites it. | Medical boards from all 50 states, federal websites, hospitals, doctors, surveys, business alliances and third-party affiliates. |
| Who is listed | Every record in the NPI registry: individual clinicians and organisations. | All actively licensed U.S. physicians, plus other providers (NPs, PAs and LPCs appear). Only physicians or their staff may claim. |
| Cost to claim | Free. A practice or institutional email confirms in a minute; any other address is reviewed by a person. | Free ("Claim Your Free Profile"). |
| Paid tiers and prices | Optional. Pro $20 a month ($200 a year); Premium $49 a month ($490 a year). | Not published. |
| What the clinician can edit | Biography, photo, specialties, conditions, procedures, locations, phone, telehealth, accepting-patients status, languages, FAQs, media, affiliations, consulting, lien and expert-witness listings. | Photos and "other data elements". No field list published. |
| Booking or appointment requests | Appointment requests to the office's email on Pro and Premium; no per-request fee. | "Book Online" or "Request Now" on some profiles. Who provides it and any fee: not stated. |
| Patient reviews | None. | Shown and moderated. No verified-patient requirement stated. Withdrawal at Vitals' sole discretion. A provider reply feature: not stated. |
| Industry consulting availability | Yes, a listing the clinician switches on. | Not stated. |
| How to correct or suppress a profile | Claim and edit, free. Street and phone can be hidden from a link on every profile, confirmed by email. A whole profile can be suppressed on a verified request to [email protected]. | "We are unable to preferentially remove or suppress entries on the request and physicians may not decline listing with our service." Corrections by claiming or the feedback form. |
| Visibility to AI assistants | Structured profile data on every page; the live count of AI-assistant reads is published at guide.md/ai-reads/. | AI-written summaries of reviews on profiles. Nothing stated about AI assistants or AI visibility. |
How often AI assistants read Guide.md is a live number, not a claim: see guide.md/ai-reads/. Our prices are the ones on guide.md/upgrade/ today.
Choose Vitals if
- You are a physician and want to be on a long-running consumer review site with moderated reviews.
- You want a free claim and have no interest in a paid tier.
- You accept that the listing stays up whatever you ask.
Choose Guide.md if
- You want a profile with no patient reviews attached to your name.
- Your registry record carries a home address or personal phone and you want it hidden in one confirmed click.
- You want a stated route to suppress the whole profile on a verified request.
- You are not a physician: dentists, therapists, chiropractors, optometrists, organisations and every other NPI holder have a page and can claim it.
Who this fits
Vitals' own FAQ is unusually direct: it does not remove or suppress entries, and physicians may not decline listing. For a clinician whose main worry is a home address on the web, that settles it; Guide.md hides the street and phone from a link on the profile and keeps you on the city pages. For a physician who wants moderated reviews on a consumer site, Vitals is built for exactly that.
Questions
Can I get my Vitals profile removed?
Vitals' own FAQ says it is unable to preferentially remove or suppress entries and that physicians may not decline listing. Corrections go by claiming the profile or through its feedback form. On Guide.md, a home address and phone can be hidden from the profile and a whole profile can be suppressed on a verified request through [email protected].
Does Vitals cost anything?
Claiming is free. Paid tiers and prices are not published. Guide.md is free to claim; Pro is $20 a month and Premium $49 a month, both optional.
Who can claim?
Vitals says only physicians or their staff may claim profiles. On Guide.md any NPI holder, or an authorised representative of an organisation, can claim.
Does Guide.md have reviews?
No. Guide.md publishes the clinician's record. Vitals shows moderated patient reviews and AI-written summaries of them.
Do I need both?
They do different jobs. If you want reviews on a consumer site, Vitals provides that. Claiming your Guide.md profile makes the registry record patients and AI assistants read correct, free.
Claim the profile first. Decide what else you need afterward.
See what Guide.md already says about you. Search your name; claim only if you want to change it.
Have your NPI? Search by NPI · Claiming is free · no ID for a practice or institutional email · about 2 minutes
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